Color Meets Fashion

“Learning the importance of color in the Fashion Industry.”

As any fashion student knows, or should know, color is one of the most important
factors to draw a consumer to an item. Color often is the deciding factor between the
success or failure of a design; whether it’s flying off the racks, or hidden in the sea of
markdowns. Color drives emotion and feelings and should not be taken lightly.

The importance of color no longer exsits only in apparel. Not only do you dress in
color, you surround yourself in color at home, work and when you are out. The interior
design industry is blossoming with more emphasis placed on “nesting”. People want to
dress with style and now they want that same style in their homes and work
environments.


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